ADAC CAMPING WORLD TO BECOME ADAC PiNCAMP IN 2019.
Consistent online focus
The present ADAC camping portal will become the new PiNCAMP powered by ADAC portal.
In the context of its digital transformation campaign, ADAC is investing several million euros in building a camping start-up. For this purpose, a team of 25 online experts is being assembled in Berlin. ADAC PiNCAMP will combine the power of the ADAC brand with the agility of an independent portal.
- User focus: We offer the best product for campers. At launch, ADAC PiNCAMP will contain 10,000 campsites (even ones not classified by ADAC), fully illustrated and with comprehensive user reviews.
- Storytelling: Constant inspiration for campers, exciting stories, active social media support for your campsite, too.
- Findability: We know all about SEO and content. Over 1,000 new SEO landing pages will give your campsite additional visibility on Google and Bing.
- Guaranteed performance: In the future, we will focus on measurable performance. Opt for at least the Premium package and you will get a guaranteed minimum number of clickouts – or your money back.
- Transparency: Starting in April 2019, you will get a comprehensive statistics tool with your advertising package.
ATTRACTIVE MARKETING PACKAGES
Visibility in the right target group, attractive advertising formats, and guaranteed performance. ADAC PiNCAMP offers impressive benefits.
- Direct link to your homepage from search results list
- Direct link to your homepage from your campsite profile
- Show your telephone number
- Competition freedom
- Logo Integration
- Paid Push
- Receive RESERVATION REQUESTS
MINI: €499 for up to 80 pitches
All services from COMFORT, plus:
- Direct link to your homepage from Picture Gallery
- Editorial Long Description
- Facebook-Post: 1
- At least 1,000 Clicks guaranteed
Plus GUARANTEED 1,000 Click Outs versus COMFORT
All services from PREMIUM, plus:
- Your campsite ad on BASIC campsites
- Facebook-Post: 1 additional, 2 in total
Plus 100% over PREMIUM
- At least 1,500 Clicks guaranteed (in total)
Plus 50% over PREMIUM
We are ready to discuss
a bespoke offer.
Ronald Rössel | Head of Sales & Account Management
ADAC Camping GmbH
Hansastrasse 19, 80686 München
+49 30 217 82 410